75 Attention Grabbing Hooks and how to use them.

Be honest, I bet there are things you’ve bought, articles you’ve read, or people you’ve started following because of the hook that caught your eye.

We know that capturing your audience's attention is crucial. Social media platforms and inboxes are flooded with content, making it essential to stand out and grab your audience's interest within seconds. And one of the most effective ways to achieve this is through effective hooks.

But what makes a good hook?

Well, a good hook is a compelling, attention-grabbing statement or question that grabs your audience’s attention and persuades them to stop scrolling and engage with your content. 

It’s massively important because it's the first thing they see, and it needs to really grab their curiosity, evoke an emotion, or promise a benefit. (Or preferably all three!)

So we understand that hooks are your headline, your tagline, your attention grabber. 

But also, they need to...

  • Capture Attention: In an ever growing sea of content, a strong hook ensures that your post or email stands out.

  • Encourage Engagement: A well-crafted hook on a social post can lead to more likes, comments, and shares.

  • Boost Reach: Engagement signals to social media algorithms that your content is valuable, increasing its visibility.

  • Drive Action: Hooks can motivate your audience to take specific actions, such as clicking a link, signing up for a newsletter, or making a purchase.

Because we have been doing this stuff for plenty of years, we know what makes the best hooks.

We understand what resonates, we get that you need to be clear and concise, what words and expressions to use to tap into emotions and, rest assured we have done our testing and iterating to know which attention grabbing hooks perform best.

And sometimes, you have your copy written and it’s thinking of the pesky hook that takes the most time.

The time you’ll save and the knowledge that these hooks are tried and tested means this purchase is a no brainer.

We have curiosity-driven hooks, urgency and scarcity hooks, emotional hooks, and loads more. 

By making the most of these attention-grabbing hooks in your social media posts and emails, you will have the tools you need to :

  • Effectively capture your audience's interest.

  • Boost engagement in your social posts and emails.

  • Have the range of content to test different variations to see what works best with your audience.

Sandra Garlick MBE

Meet Sandra Garlick MBE

I'm a big believer in grabbing attention! It's a great way to boost your personal brand, gain visibility, and boost engagement.

However, I can easily draft my content, choose a picture... then spend hours deciding on the best hook!

Now I have the perfect solution and it saves me hours.

These hooks are great for grabbing attention.

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